We call this the ?Business-to-Business? sales field as the business who is selling products only sales to other businesses not to private citizens. This is the way that ?Business-to-Business sales first started and this type of sales was referred to as wholesale. Wholesale business became popular when larger business owners needed a place to pick up products for resale for their local customers. The wholesale business would buy up products cheap from the market and resale to local business owners at a discounted rate so that they could resale making money. Everyone seems to profit from this type of business and the consumer foot the bill.
A man by the name of Sam Walton decided to make a difference for the smaller business owner and the general public by opening up wholesale products to everyone by starting what is called a ?club.? The club as he referred to it gave the small business owner the right to get his products cheaper and the average citizen the chance to buy in bulk if they wanted.
The name of this wholesale resale was dubbed Sam?s Club. This idea caught on and soon others decided to do the same thing soon there was the opening of Price Costco another wholesale club. You have to be a business owner in order to buy products and of course you must prove it by showing your licenses. The wholesale clubs cannot charge you taxes on your products because you must pass that on to the consumers. This was a great idea from the onset but places like Sam?s Club soon drove others from the market place. Many cities started to complain as Sam?s Clubs moved into their areas putting the smaller business out of business.
People realized that they could buy products at a wholesale price by becoming a member and since the membership fee was so small for the year found that the savings far outweighed the cost.
Then of course since many people prefer not to buy in bulk the idea of opening up a retail chain store next to the club only seemed a natural course of events. The birth of Wal-mart stores across the nation happened overnight making it impossible for the small business person to remain in business. This did not seem to affect the buying power of the average citizen who preferred the larger chain stores and clubs to the small town business. There still remains a multitude of small business owners today in every town and city in America and most of them buy their products from places like the club at a wholesale price The two have eventually learned how to live successfully together side by side in doing ?Business-to-Business sales.
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This entry was posted in Business and tagged Business, Ideas, Sales. Bookmark the permalink.Source: http://www.readtherainbow.com/business-to-business-sales-ideas/
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